The Cabinet of Ministers of Ukraine approved the concept of promoting the image of the state in the world, which was presented by the Ministry of Information Policy last week.
This decision is based on the fact that it is time to start fighting for a country and its image, to enhance a positive image in the eyes of the world public. In my view, these gentlemen started worrying about it a little late. The fratricidal war has been going on for three years, neo-Nazi groups rampaging, innocent people dying, the infrastructure and the economy breaking down. The level of poverty, corruption, unemployment and crime is high. The country is in debt and has big credit loans, and if we add the falling value of hryvnia and average wage, there is nothing to popularize. The state is divided into parts: the Crimea and Donbass are permanently lost by Ukraine. Of course, all these and other facts do not add a positive side to either the country or its citizens.
The international image of any state has an internal and external dimension that depends on a large extent on the political, economic and social development of the country. The interaction of all these components is an indicator of stability, prosperity and success. In order to actually change the situation and raise the profile of Ukraine, it is necessary to cease hostilities in Donbass, to re-establish friendly ties with Russia, to engage in a revival of its own economy and finally to begin a real fight against corruption.
Otherwise, the country, where the crisis, the default, the coup d’état, the hostilities and the inadequate government took place, will leave negative connotations in the consciousness of world public for many years. And no concept can enhance the image if they do not begin to eradicate the profound problems that Ukraine has.
Miroslav Rudenko, the DPR People’s Council deputy